
BMI Leisure is an established SaaS company in the leisure industry. We help entertainment centers worldwide optimize their full operational flow across venues. And that’s not all. Our all-in-one solution enhances guest experiences, automates marketing efforts and offers you 24/7 support.
We’ve been surfing the waves of this industry for over 20 years. And while the water’s not always been nice and steady, we keep on expanding and improving. “How?” you may wonder. Thanks to a growing team of 30 experts from over 15 nationalities. And of course, the over 300 entertainment centers from 70 countries who believed in us and continue to trust us as the best partner for their growth.
In the game for … | 20 Years and counting |
Grew from a team of 2 to … | A team of 35+ experts from 15+ countries |
From 1 local client to … | 300+ Clients in over 70 countries |
Evolved from karting specialist to | Family entertainment generalist |
From single venue clients to … | Clients with over 40 venues |
From a local presence in GEEL, BE to | Global growth in Europe and The USA |
Transformed from a product company to | Software as a service solution provider |
YoY growth | 28% |
From privately owned to … | Private equity backed + Employee equity |
A little bit of history
20 years ago, we started with innovative software to run karting centers, known by the name of SMS-Timing. There was a gap in the market, we solved problems for karting centers and our company started growing. A few years later we were ready for a bigger adventure! We realized we had the potential to help other entertainment businesses grow and we expanded to other leisure industries. That’s when BMI Leisure was born. With the same DNA and motivation to help businesses thrive, we continue to develop reliable and straightforward business growth solutions for entertainment centers all over the world.
What our employees say

João Casanova, Chief Technology Officer

Miguel Suarez, Sales Executive