Company

Built from the floor up.

BMI Leisure builds software for entertainment venue operators. The name says it plainly: Business & Marketing Improvement.

26+years in the industry
500+entertainment venues
70countries
17nationalities on the team
24/7venue-expert support
Who we are

Software that works at the speed of live entertainment.

Our customers run real-time businesses. A race starts on time or it doesn’t. A booking either converts or walks out the door. We build for that reality, across every format the industry takes.

We’ve been in this industry for over 26 years. We’ve grown alongside it, learning from the venues we work with and building what operators actually need.

Our purpose

A world that never stops playing.

Committed

We build real partnerships. We stay in the operation, understand the problem and grow alongside our customers.

Trusted

We’ve been in venues when things go wrong at scale. We speak from what we’ve seen, not from a pitch deck.

Flexible

The industry doesn’t fit one mold, and neither does good software. The platform adapts to the operation.

Our story

26 years inside the venues we build for.

2000Founded as SMS-Timing, building timing systems for karting tracks.
2020SMS-Timing becomes BMI Leisure, one platform for every kind of venue.
Today500+ entertainment venues in 70 countries.
2026Something is Coming...
Security & trust

Your guest data, independently audited.

ISO 27001SOC 2GDPRNF certified
ISO 27001Certified information security management across the company.
SOC 2Independent audit of how we protect customer data.
GDPRGuest data handled under EU data-protection rules.
Partners

Partners and integrations that make the platform go further.

Become a partner →
MyLapsSewioSacoaIntercardFiscal printersWristbands
Careers

Join us.

No open roles right now. Send us your CV and tell us what you’d like to build.

Send your CV

Your next venue starts here.

A 30-minute walkthrough built around how your venue operates. No scripted pitch.

Book a demo